For Anglers

Our aim is to promote fly fishing equipment makers who share similar values, to discerning anglers who appreciate and value quality design, form and function.

Curating a group of makers in this way means that anglers don’t need to trawl the web and social media to find the finest handmade fly fishing products from skilled craftspeople, they come to The Crafty Fly. This benefits anglers and makers alike.

For Makers

As well as offering makers a platform to access the fly angling community, we are also a community where members can collaborate and tap into the The Crafty Fly resources such as advice on sales, marketing, branding and other useful things.

The site is also directly used as a resource by journalists, ecommerce platforms and retail buyers.